Wingstop 4/20-Inspired Flavor, Blazed & Glazed Wings

Let’s be blunt: Wingstop Inc. knows their wings are the ultimate munchies and that 4/20 is a sacred holiday for their guests. So, in celebration of the most chill day of the year, the wing joint is honoring their cannabis-loving fans with a limited-edition, 4/20-inspired flavor called Blazed & Glazed, available starting on April 18 in restaurants nationwide.

As the company notes, these wings won’t get you high, but the “sticky, sweet, smoky and herbal flavors will ignite your senses and create a tingly sensation.” The Blazed & Glazed is a limited-edition wing flavor made from a combination of hemp seeds, terpenes (the natural chemicals that cause plants to smell a certain way), strawberry and cayenne pepper. The wing name, of course, is a nod toward the stoner term “blaze & daze” — the opposite of “wake and bake,” it refers to smoking marijuana right before going to sleep.

“Some of our biggest fans aren’t just pairing their favorite wings with seasoned fries,” Marisa Carona, Wingstop’s chief growth officer, said in a statement.

With this launch, Wingstop is tapping into a massive marketing trend as the legalization of cannabis continues to grow throughout the U.S. Eighteen states and Washington, DC, have legalized marijuana for recreational purposes, with more adding legalization to the ballot.