Frank’s RedHot®- the undisputed GOAT of condiments — is spicing things up with four new sauces designed to elevate every watch party spread and new game day eats data. And this is just the kickoff — the brand is rolling out a new marketing campaign just in time for the Big Game.
“The Big Game is one of the biggest food moments of the year,” said Valda Coryat, Vice President of Marketing at McCormick & Company. “Fans are sticking with their favorites but looking for new ways to turn up the flavor — and Frank’s RedHot is the go-to for making every bite bold and delicious.”
New Flavors for Game Day Glory
Frank’s RedHot is turning up the heat with four new sauces designed to help fans mix things up without losing the classics they love. Fans can find these flavors at retailers nationwide in the coming weeks.
- Frank’s RedHot® Garlic Parmesan Wing Sauce & Dip: A savory blend of garlic, parmesan, and mild heat that’s great on wings, pizza, pasta, or party platters.
- Frank’s RedHot® Pineapple Hawaiian Wing Sauce & Dip: A sweet-meets-heat combo of aged cayenne peppers and juicy pineapple — perfect for wings, rice bowls, or fries.
- Frank’s RedHot® Spicy Maple Wing Sauce & Dip: Fiery cayenne meets rich maple syrup for a sauce that’s amazing on wings, tenders, ribs, or even brunch dishes.

- Frank’s RedHot® Ghost Pepper Ranch Squeeze Sauce: The creamy coolness of ranch meets ghost pepper heat — ideal for burgers, pizza, and sandwiches.
When it comes to game days, Frank’s RedHot® says it’s not just about the football – it’s about the food, too. According to new game day eats data, fans across the U.S. aren’t just watching football — they’re spicing thing up by turning game day into a culinary event. The survey reveals that:
- 41% of fans say they love trying new recipes and see game day as the perfect excuse to experiment in the kitchen, with wings and pizza continuing to dominate the table
- 64% admit to double-dipping, but the nation is split on whether it’s a watch party dealbreaker; some say it’s a social slip-up and others share that it’s simply part of the snacking experience.
Visit www.Franksredhot.com for more information and recipes. for more information and recipes.

