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women-owned

Meet the entrepreneur opening a boutique workout studio downtown

September 11, 2019 By Dayton937

Looking for a quick, efficient group workout downtown? Lindsey Deck wants her new workout studio, Third Space Fitness,  to be just the spot.

Lindsey is building out a boutique fitness studio in the St. Clair Lofts with plans to launch classes in September. Classes offered will include barre, TRX and dance cardio. 

Attorney at Taft Law, wife and mother, Lindsey knows how important it is to take care of yourself — and how important it is for those workouts to be time-efficient & require a limited commute.

“As a mom, I take better care of my daughters if I take care of myself,” she said. “But I’ve got to get in, get out and get home.”

Lindsey has been taking group fitness classes since she was a teenager. She likes the community atmosphere & the variety of workouts that hit flexibility, cardio and strength all in one.

“I don’t want to go into the gym and have to figure it out,” she said. “I want to be told what to do, see friends, then go home.”

Lindsey first dreamed of someday owing her own studio when she was in law school in St. Paul, Minnesota. After returning to Dayton, as she started to look for the perfect studio location, she kept being drawn back downtown, where she works.

“I’ve been living in Dayton since I was 6 years old, and I’m super excited about everything going on downtown,” she said. “I feel like a proud parent, I get so excited whenever there is good news about Dayton. I am thrilled we found a spot downtown.”

Her studio offerings will complement other fitness offerings in the downtown area, such as yoga, cross fit, weight lifting, cycling and boxing, she said — & maybe someday, these studios will join forces for a membership that allows people to tap into them all, she added.

In the meantime, she blames her father for her entrepreneurial goals. A general contractor, he launched his business when Lindsey was in elementary school.

“I kept waiting for that feeling to go away, but when I finally talked to my dad, he understood it, this nagging,” she recalled. “It’s very cool to create something of your own.”

Stay tuned on Instagram thirdspacedayton for the latest as Lindsey gets her studio up & running.

Filed Under: Community, Dayton Entrepreneurs, The Featured Articles Tagged With: Dayton Entrepreneurs, downtown, fitness, Lindsey Deck, Third Space Dayton, women-owned

Dayton woman launches social media management co

September 5, 2019 By Dayton937

Need a social media guru for your small business? Taylor Hudson is your woman.

Taylor launched her company, Taylored Social, on July 1. Taylored Social is a small business social media management company, offering a full suite of services including social media monitoring, posting, content creation and consulting.

“We’re empowering small businesses to grow and leverage online communities,” she said.

Taylor face is familiar to many local entrepreneurs — a Dayton native, she tapped into the local startup scene early when she took a job at Nucleus Coshare at 19.

“I love how everyone treated me as an equal, even when I was in college,” she recalled. “If you’re engaged in the startup community, you’ve experienced that sense of support — you’re empowered, even if you don’t own a company.”

Last fall, Taylor accepted a full-time position at The University of Dayton. But she quickly realized that she preferred the odd but flexible hours of the startup world to the steadier pace of a 9-5. As she started voicing these feelings to friends, they encouraged her, and purchased an online course in entrepreneurship for her.

“It was a pivotal moment, to realize they believe in me, and they’re willing to invest in me,” she said.

In July, she returned to The Entrepreneurs Center part-time and launched her social media company.

“I love social media because it’s a platform to be creative and easily connect with individuals across the world,” she said. “Relationships and interactions don’t need to be bound by geography, social media makes connecting with others remotely quite easy.”

But Taylored Social is more than just social media — it’s about being social and connecting in real life to support fellow creatives & small business owners, she said.

To demonstrate this side of her work, Taylor organized a photoshoot event that pulled in multiple collaborators including The Brightside Music & Event Venue, Fusian, Home with Ashley, Breana Soliday Co., Kandice Stidham Photography & volunteer models. The participants donated their time and supplies to connect in person, then used the resulting images to cross promote each other’s skills across social media. 

“It was magic,” she described. “Remember to stay connected and supportive online and in person.”

When she’s not running her social media management company, Taylor can be found hanging with her two best guys, fiancé Alec and dog Blue; shopping local; or organizing events to benefit local charities.

Connect with her here.

Filed Under: Community, Dayton Entrepreneurs, The Featured Articles Tagged With: Dayton Entrepreneurs, marketing, social media, Taylor Hudson, Taylored Social, women-owned

Workout outdoors with new fitness startup Honey Active

August 21, 2019 By Dayton937

Heather Allen

Heather Allen has weights, jump ropes and a bluetooth speaker — and she’ll travel to a park near you.

Heather is the founder of Honey Active, recently launched outdoor fitness startup. She leads outdoor group fitness classes in Dayton parks, and offers personal training and corporate fitness event services.

“I like showing people new spots — places they don’t think to workout,” she said. “You really can do it anywhere, and I’m proving that to people.”

Heather is an accountant-turned-fitness guru. She actually got into fitness, specifically running, after her first busy accounting season. A former cheerleader and soccer player, she had always been active, until that that stretch of 60- to 70-hour work weeks behind the desk.

“I started feeling slow and groggy and icky,” she recalled. “So I signed up for a marathon to motivate myself.”

She got addicted to running after that, she added with a laugh.

A few years ago, she helped start an accountability group with a few friends to talk about wellness. The group wound up deciding to do weekly workouts together, and Heather found herself organizing those workouts at Riverscape Metro Park.

Soon, people outside the original accountability group started showing up for the workout classes, so she rented Knack Creative’s Studio 42 and began holding training classes on the side. Requests from personal and corporate clients soon followed.

Sweat Bee is a boot camp style class that is 45 minutes of hard work.

Heather quit her day job and went full-time with Honey Active in March. She runs the bulk of her outdoor group classes at Oak & Ivy Park in the Wright Dunbar neighborhood she calls home. She hasn’t decided what her winter season will look like yet — if she’ll build out a studio or just find a big, open space.

“What drives me is helping people be more confident and energized,” she said. “I’m helping people find a healthy lifestyle, not chase fad diets. It gives me energy, helping others in this specific way, doing something I love and sharing it with people.”

She’s grateful she experienced those periods of inactivity because it helps her relate to her clients, she said.

“I believe in discipline, but I’m not no-excuses,” Heather said. “Life happens, we deal with it, then we move on and build.”

The desire to convey this sentiment shows in her company name — Honey is for natural, local; Active is for fitness, she said.

“I wanted the brand to reflect who I am,” she said. “A little fun, a little cheeky, and I don’t really like rules.”

Filed Under: Active Living, Dayton Entrepreneurs, The Featured Articles Tagged With: Dayton Entrepreneurs, fitness, Heather Allen, Honey Active, outdoors, women-owned

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