Warped Wing Brewing Co. today announced the launch of its first-ever non-alcoholic beer, Zero Altitude IPA, a taproom-exclusive release now available at all Warped Wing locations.
With the holiday season and Dry January fast approaching, Warped Wing is expanding its lineup to include a refreshing new way to enjoy the brewery experience – without the alcohol. The Zero Altitude series is crafted for guests who want to enjoy the social experience of a great beer while keeping their plans on course.
“Stick to the plan & hit cruise control with Zero Altitude IPA,” reads the can. “A full-flavor IPA with bright hop aroma & smooth drinkability. All the hop character you love – just lighter in lift. Zero altitude. Maximum flavor. No turbulence.”
Containing less than 0.5% alc/vol and pasteurized to ensure quality and safety, Zero Altitude IPA delivers the same vibrant hop character and smooth balance fans expect from Warped Wing – just without the buzz.
Nick Bowman, VP of Sales & Marketing and Managing Partner at Warped Wing, shared, “We’ve seen a huge influx of sober and sober-curious consumers over the past several years, and we think there’s a tremendous opportunity in this space. These guests still enjoy coming out to our taprooms for a great meal and want to have a quality beverage to go along with it. This new option gives them just that. In addition to our housemade sodas, floats, mocktails, and – in Dayton – our new lineup of Dirty Sodas, this non-alcoholic beer is another step toward making sure everyone has something special to enjoy when they visit Warped Wing”.
Zero Altitude IPA will be served exclusively and also available in 6-pack cans to go at all Warped Wing Taprooms for the time being, with a focus on serving guests within the brewery’s own four walls before expanding distribution.
