The earliest version of an official Taco Day originated in San Antonio in the 1960s, according to L.A. Taco, when a city councilman named Roberto L. Gomez promoted a Taco Day as part of Mexican heritage celebrations — a community effort to recognize the cultural impact of tacos.
Over time, other cities adopted it, and eventually, big fast-food chains piggybacked on the idea and began using October 4 as the unofficial date. However, in 2024, Taco Bell partnered with National Day Calendar to officially move National Taco Day to the first Tuesday in October, aligning it with Taco Tuesday.
- Azul Agave: $1.50 hard or soft shell tacos
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Bubbakoo’s Burritos:Through Oct. 7 loyalty members can enjoy a buy one, get one free deal on the chain’s Dos Tacos entrée.
- Chiapas Mexican Grill Moraine: Hard & Soft Tacos – just $1.99 each, 16 oz Regular Margaritas – $4.99 all day!
- Chuy’s: The Tex-Mex chain with more than 100 locations across the U.S. offers National Taco Day deals that include a $1 taco with any entrée purchase and $1 tequila or rum floaters added to your margarita order. And if you dress like a taco – or wear any “taco-inspired costume” – you get a free entrée.

- El Toro Express: Taco Tuesday: 3 tacos for $4.50!
- Krazy Taco 937: All 2 Taco Combos ARE just $10
- Moe’s Southwest Grill: National Taco Day means $2 tacos (limit of three per person). To redeem online, use your Moe’s Rewards account.
- More Than A Apron LLC: Come in and enjoy our great birria products, the kids eat chicken tacos free, adult chicken Birria will be 3 for $12, $5 dollar shots and $8 margaritas!
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Sonora Grill seafood steak bar: Delicious tacos, unbeatable flavors, and an amazing atmosphere await you. Hard shelled tacos just $1.99
- Taco Bell: $1 Cantina Chicken Soft Tacos given away to members of the Taco Bell Rewards loyalty program in the Taco Bell app.
- Twin Peaks: Get $2 tacos all day long on National Taco Day (Tuesday, Oct. 7). Another deal: $6 house margaritas.
Since 2013, National Taco Day has officially fallen on October 4. But thanks to our friends at Taco Bell, the holiday has been permanently changed to the first Tuesday in October. So instead of honoring the humble taco on any random day of the week, it will officially fall on Taco Tuesday every year!
Bubbakoo’s Burritos