Ok, this is actually an extended ad for BMW, but it is interestingly tied to Richard Florida’s Creative Class theory. And while it is simply an ad for BMW, I believe it communicates the definition of the Creative Class in a very well done and well produced video. Now I realize that this probably took a ton of money to produce, but imagine if Dayton could have some marketing like this! THIS is what it means to be creative – watch it and tell us what you think… (click on the pic)
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